Frequently Asked Questions

Yes, you can undo a HubSpot merge. Emergency Unmerge reconstructs and separates your accidentally merged contacts, companies, and deals in about 5 minutes. HubSpot says merging is permanent. We make it reversible. Below are answers to the most common questions about how it works, what it costs, and what to expect.

Getting Started

I accidentally merged two contacts in HubSpot. Can I undo it? +

Yes. HubSpot doesn't offer a native unmerge, but Emergency Unmerge by Third Space reconstructs and separates your merged records. Install it from the HubSpot Marketplace, scan the merged record for free to see the exact cost, review the reconstruction plan side-by-side, and execute to recreate the separated contacts. Works on merges from minutes ago or months ago. No subscription required.

Can you undo a merge in HubSpot? +

HubSpot says merging is permanent, but Emergency Unmerge by Third Space can reverse it. The system analyzes property history, timestamps, email forensics, and association patterns to reconstruct the original records: contacts, companies, and deals. You review every field with confidence scores before anything changes in your CRM. Note: due to HubSpot API limitations, unmerging creates a new record (with a new Record ID) rather than restoring the original. Original read-only fields like Create Date are preserved in the "Emergency Unmerge" property group.

Can HubSpot support undo a merge for me? +

No. HubSpot support cannot undo merges. Their documentation says merging is permanent and irreversible. The only way to recover merged records is through a third-party tool. Emergency Unmerge by Third Space reconstructs the original records from HubSpot's property history. No subscription. starting at $4.99.

I merged the wrong contacts in HubSpot. What do I do? +

Don't panic. This is fixable. Install Emergency Unmerge from the HubSpot Marketplace (takes 30 seconds, no subscription). Open the merged record, click Scan for a free assessment and exact cost. Purchase credits and click Reconstruct. The system rebuilds both original records. You review everything before it touches your CRM. The sooner you act, the more complete the recovery. Starting at $4.99.

Is Emergency Unmerge an official HubSpot Marketplace app? +

Yes. Emergency Unmerge is officially listed on the HubSpot Marketplace. It has been reviewed and approved by HubSpot. You can install it directly from the Marketplace with one click. Your data is protected by HubSpot's OAuth security model, and we only request the scopes needed to perform unmerge operations.

How It Works

How does Emergency Unmerge work? +

Four steps: (1) Install Emergency Unmerge from the HubSpot Marketplace, takes 30 seconds, no subscription. (2) Open the merged record and click Scan for a free complexity assessment and exact cost quote. (3) Purchase credits and click Reconstruct. The system analyzes property history, timestamps, and associations to rebuild the original records. (4) Review both records side-by-side with confidence scores, then click Execute to recreate them in HubSpot. See the full walkthrough.

How accurate is the reconstruction? +

Accuracy depends on record complexity. Simple merges with clear property history typically achieve 90%+ confidence. Complex records with overlapping data may be lower. You review every field with confidence scores before executing. Credits purchase the analysis report, which you receive regardless of whether you proceed to execution.

What if the reconstruction gets something wrong? +

You review the full reconstruction before it touches your CRM. After execution, you can use the built-in Property Editor on your account history page to correct any field. It shows every historical value in a dropdown so you can pick the right one and save it directly to HubSpot. For simple merges, you can also use "Swap All" during review if the primary and secondary records are reversed. Your credits purchase the analysis. You always receive the full analysis as a downloadable JSON report, even if you choose not to execute.

Does this work on merges from months ago? +

Yes. Emergency Unmerge analyzes HubSpot's property history data, which is preserved indefinitely. Merges from weeks or months ago can still be reversed. The sooner you act, the more complete the data typically is.

How quickly can I fix an accidental HubSpot merge? +

About 5 minutes total: install the app (30 seconds), scan the record (instant, free), purchase credits (1 minute), reconstruction (1–2 minutes), review and execute (1–2 minutes). Works on merges from minutes ago or months ago, but acting sooner means more complete data is available for reconstruction.

Does Emergency Unmerge restore the original record? +

Not exactly. Due to HubSpot API limitations, the original merged record cannot be restored. Instead, Emergency Unmerge creates a new record with the reconstructed properties. This means the new record will have a different Record ID and new HubSpot-generated fields such as Create Date. However, Emergency Unmerge automatically preserves the original values in a custom property group called "Emergency Unmerge" on each new record, including the original Create Date, original Record ID, and a complete JSON backup of all read-only values.

Pricing & Credits

How much does it cost to fix an accidental HubSpot merge? +

Four ways to buy: (1) Per-credit at $0.05 each, buy exactly what you need, 100 credit minimum ($5.00). (2) 100-credit pack for $4.99 ($0.05/credit). (3) 250-credit pack for $9.99 ($0.04/credit). (4) 500-credit pack for $19.99 ($0.04/credit, save 20%). Simple merges start at 10 credits. Complex records may cost 50–850 credits depending on complexity. The scan step is free and shows the exact credit cost before you commit. See full pricing details.

How many credits does an unmerge cost? +

Cost depends on record complexity: number of associations, activities, and properties. Simple records start at 10 credits. Complex records with hundreds of associations may cost 50–850 credits. You can buy exactly the number of credits you need at $0.05 each, or save with bundles (100 for $4.99, 250 for $9.99, 500 for $19.99). The scan step is always free and shows the exact credit cost before committing.

What will the charge look like on my credit card statement? +

Credit purchases will appear on your card statement as "Services - Third Space" or "SERVICES - THIRD SPACE". Third Space, LLC is the company behind Emergency Unmerge. If you see this charge and don't recognize it, you can review your purchase history at your Emergency Unmerge account page.

Data & Security

Is my CRM data safe? +

Emergency Unmerge uses Anthropic's Claude for reconstruction. Your CRM data is transmitted via encrypted API calls, is not used to train models, and is processed in memory only. We do not store your full CRM data, only operation metadata for audit purposes. Credits are consumed when reconstruction begins and are non-refundable after that point. See our Terms of Service for details.

Free Bulk Scan & Guided Recovery

Can I scan many HubSpot records at once to find bad merges? +

Yes. The Free Bulk Scan lets you upload a CSV or select a HubSpot List of up to 10,000 records. The system detects every merged record, classifies the merge type and complexity, estimates what a full unmerge would cost, and generates a downloadable CSV report. It is completely free and makes no changes to your CRM. Use it to understand the scope before deciding what to fix. Manage scans from your account dashboard.

How does bulk unmerge work? +

It starts with a free scan: upload a CSV or select a HubSpot List and the system identifies every merged record, classifies complexity, and estimates cost. You get a full downloadable report. The actual bulk unmerge runs as a guided recovery. We work through the rebuild and re-association with you so the ordering is correct and every association is safely restored. Contact us after your scan to start the guided recovery.

How many records can the bulk scan cover? +

Up to 10,000 records per scan job. Upload a CSV from HubSpot's merge history export, any view or segment export containing record IDs, or select a HubSpot List directly from your portal. The scan is free and produces a classified report of every merged record found. For larger datasets, run multiple scan jobs from your account dashboard.

Safe Merge Insurance

What is Safe Merge Insurance? +

Safe Merge Insurance lets you snapshot records before you merge them in HubSpot. We capture every property and association on both records. If the merge turns out to be wrong, you can unmerge for free with 100% accuracy. No reconstruction needed, just a clean restore from the snapshot. Already insured? Re-snapshot anytime for free to capture the latest state. You can insure a single pair from the record's CRM card, or insure in bulk via CSV upload or HubSpot List/Segment from your account dashboard.

How is Safe Merge Insurance different from Emergency Unmerge? +

Emergency Unmerge reconstructs records after a merge has already happened. It analyzes property history and uses AI to figure out what belonged where. Safe Merge Insurance snapshots records before the merge, so if you need to undo it, the restore is instant, free, and 100% accurate. Think of it as insurance vs. emergency surgery. Insurance costs fewer credits upfront, gives a perfect result, and you can re-snapshot for free anytime to keep it current.

Can I insure my entire CRM? +

Yes. Safe Merge provides full CRM insurance with automated snapshots on a schedule across all your contacts, companies, and deals. Every record stays insured and up to date, so if a bad merge happens anywhere, the unmerge is free and instant. Emergency Unmerge operations included monthly on all paid plans. Free plan available with 2,000 records. Visit safemerge.app to get started.

Finding Bad Merges Across Your CRM

How do I find out which records were merged incorrectly? +

Use the Free Bulk Scan. Upload a CSV or select a HubSpot List of up to 10,000 records. The system detects every merged record, classifies each merge by type and complexity, estimates what a full unmerge would cost, and produces a downloadable CSV. It is free and makes no changes to your CRM. Once you have the report, you can decide which records to fix. Single records can be unmerged self-serve with credits. For bulk recovery, we run it as a guided recovery so the rebuild order and re-associations are done safely.

The Third Space Ecosystem

What is Safe Merge and how does it relate to Emergency Unmerge? +

Safe Merge is proactive CRM insurance. It automatically snapshots your entire HubSpot CRM on a schedule and gives you one-click undo for any merge, 100% accurate from pre-merge snapshots. Emergency Unmerge is reactive recovery: it reconstructs records after a bad merge has already occurred. Together, they form a complete merge protection ecosystem. All paid Safe Merge plans include Emergency Unmerge operations monthly (10 on Starter, 25 on Growth, 50 on Pro, unlimited on Enterprise).

Do Safe Merge customers get Emergency Unmerge for free? +

Yes. All paid Safe Merge subscribers get Emergency Unmerge operations included monthly (10 on Starter, 25 on Growth, 50 on Pro, unlimited on Enterprise), no credits needed. This means you get both proactive protection (automated snapshots) and reactive recovery (forensic unmerge) in one package. Visit safemerge.app to see plans starting at $29/mo with a free tier available.

Should I get Safe Merge or Emergency Unmerge? +

If you need to fix a merge that already happened, use Emergency Unmerge right now, it works immediately. If you want ongoing protection so you never worry about bad merges again, get Safe Merge. The best approach: use Emergency Unmerge to fix the current problem, then install Safe Merge to prevent future issues. Safe Merge paid plans include Emergency Unmerge operations monthly, so you're covered both ways.

Ready to Fix Your Accidental Merge?

Install Emergency Unmerge and scan your merged record for free. See the exact cost before you commit.

No subscription for EU · Free scan · Starting at $4.99 | Safe Merge free tier included